Case Studies

(Or, How did you come up with that?)

When you have worked in marketing as long as I have, you learn that clients expect an immediate and measurable return on their investment. At the same, the creative product has to be original and powerful enough to get the customer’s attention. That where the creative strategy comes in.

Being strategic doesn’t mean being boring. It simply means getting inside the customer’s head and finding out what’s important to them.

Please use the drop down menu to view a few of my case studies. If this represents the kind of strategically-focused, results-oriented work you are looking for, just click on my Contact page.